My “out-of-the-box” assets are where I get to stretch my creative legs and explore new ways of creative expression. These projects are especially meaningful to me because they represent growth—moments where I approach an idea with a “let me figure it out” mindset and bring it to life in my own unique way.

This is the space where I let curiosity lead. Sometimes it means trying a format I’ve never seen before, other times it’s reimagining a familiar idea with a completely new twist. It’s about making something that feels new, interesting, and exciting—both for me as a creator and for the audiences experiencing it.

For me, these assets are proof that innovation thrives when you allow space for experimentation. They showcase my ability to push beyond the expected, lean into my instincts, and create work that feels fresh, surprising, and impactful.